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Brand Design Identity

Storia Brandbook is a comprehensive tool for conducting brand design around the Storia brand in a uniform and coherent way. Here you will find information and guides on the various design elements that make up our visual identity.

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Logo

The heart of the Storia brand design is the Logotype. The Visual Identity System provides for different variants of the logo to achieve consistency and recognition in each scale of the composition.

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Typography

A simple and distinctive font becomes a great tool for application interfaces and websites where clarity and e ciency at any size is a must.

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Layouts

Developing the idea of connecting a rectangle with a circle, the Storia layout building system was created. A simple block mechanism leaves a lot of potential for adaptation, while maintaining cleanliness and consistency of creation.

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